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The Daily Closer

Agents Need to be Able to Communicate in Spanish to Develop More Sales

America has always been a melting pot of cultures and languages.  Hispanics now make up the largest single minority nationally, and in some areas of the country, they have become the majority.

Many Hispanics are proud of their new country and want to learn its native language, English, as soon as possible; however, some find that learning process harder than others.  This means that you will encounter Hispanics whom are not comfortable communicating in English.  A translator will be necessary to set an appointment, and explain your product and services.  If you can get past the non English speaker on the telephone and talk to someone who can interpret, you have a chance to make a sale.

While most Hispanics recognize that English needs to be spoken in the United States, they also appreciate someone who tries to communicate with them in their own language even if it is only to explain that an interpreter is necessary. 

The Guide below is designed to establish a line of communication with someone you believe only speaks Spanish.  It is not designed to assist in a presentation or policy delivery.  You will need a real interpreter for that. This guide is designed to be simple to use.  The English phrases are in BLUE and the Spanish are written in BLACK phonetic syllables.  The syllables are separated by / marks, the syllable that requires emphasis in each word is underlined.  The words are separated by spaces.  If you read the phonetic syllables as they are written, properly pronounced Spanish words will come out of your mouth. 

These are the most common phrases you should need in order to make contact with someone who can translate for you.

SPANISH TRANSLATION GUIDE

(See the usage instructions at the end of the Guide)

Is there anyone there who speaks English?

EYE   AL/GEE/EHN   AH/EE   KAY   AH/BLAH   ENG/LAYS ?

 

Can you find someone who speaks English?

PWAY/DAY   BOOZE/CAR/MAY   AL/GEE/EHN   KAY   AH/BLAH   ENG/LAYS ?

 

I am looking for Mr. ________________

ESS/TOY   BOOZE/CAHN/DOH   AH   SEN/YOUR  _____________

 

I am looking for Mrs. ________________

ESS/TOY   BOOZE/CAHN/DOH   AH   SEN/YOUR/AH   _____________

 

I am calling about your (mortgage company name) home mortgage.

ESS/TOY   YAH/MAHN/DOH   SEW/BRAY   SU   EE/POE/TAY/KAH   DAY   CAH/SAH   (mortgage company name).

 

It is very important that I speak to Mr. _______________ right now.

ESS   MUWEE   IM/PORE/TAHN/TAY   KAY   AH/BLOW   AH   SEN/YOUR   _______________ AH/OAR/EE/TAH.

 

It is very important that I speak to Mrs. _______________ right now.

ESS   MUWEE   IM/PORE/TAHN/TAY   KAY   AH/BLOW   AH   SEN/YOUR/AH   _______________ AH/OAR/EE/TAH.

 

I’m sorry, I don’t speak Spanish.

LOW   SEE/EHN/TOW,   NO   AH/BLOW   ESS/PAN/YOHL.

 

Thank you for your help.

GRAH/SEE/AHSS   PORE   LAH   AH/SEES/TAHN/SEE/AH.

 

I will call back later.

VOY   AH   YAH/MAR/EAAY   DAY   NWEH/VO   MAHS   TARR/DAY.

This guide is designed to be simple to use.  The English phrases are in BLUE and the Spanish are written in BLACK phonetic syllables.  The syllables are separated by / marks, the syllable that requires emphasis in each word is underlined.  The words are separated by spaces.  If you read the phonetic syllables as they are written, properly pronounced Spanish words will come out of your mouth. 

These are the most common phrases you should need in order to make contact with someone who can translate for you.  If you need additional assistance, please call us at 605-362-2576.

For more resources to help you make the sale, visit www.lifeleads.net.

About The Author

Mr. Osman is the pen name of a nationally recognized award winning life insurance Master General Agent and consultant and has been developing life insurance leads and teaching closing techniques for almost twenty five years.  Contact him at LifeLeads.net (605-362-2576) or at eric@lifeleads.net.

Copyright Eric Osman © 7/10/06

 

 
March 2006

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